Inspirar para Transformar (Inspire to transform) accelerates inclusion projects

Inspire to Transform project, in partnership with Unimed Curitiba has as the main purposes to inspire leaders and institutions of ASID Network of Institutions, to accelerate a high impact idea and to develop their leadership through mentoring, management assistance, innovation and entrepreneurship.

Selection process and immersion

Two social organizations in Curitiba were awarded with the project notice that aimed in support and monitoring the development and implementation of a high impact idea over 5 months, encouraged through an immersive experience of 4 days in São Paulo city.

The program was edited from April to September 2019 and the immersion took place from September 3rd to 6th. The institutions approved in the selection process were APAE Curitiba [Associação de Pais e Amigos dos Excepcionais (Association of Parents and Friends of Exceptional People)] and Escola Especializada Primavera (Specialized School Spring).

Both institutions had an initiative related to the theme of people with disabilities (PwD) inclusion in the labor market and enrolled in the project with an interest in understanding what is done in relation to this in different locations in Curitiba.

Initially, they received a follow-up so that it was possible to understand what stage of implementation each project was in, and with that, set up the agenda and prepare for immersion.

There were four days of travel and these institutions were able to live, to know and to experience good practices, methodologies and successful systematizations that seek autonomy and preparation for PwD for the work world. The experience had inspiring and reference environments, which served as a scenario for learning to happen.

Day 1

The immersion was programmed according to the theme of interest: the inclusion of people with intellectual disabilities in the labor market.

The first day of immersion took place at Bellatucci Café. Initially with a welcome moment, presentations and general guidelines for the upcoming days.

Then, the participants were welcomed to experience the real family empowerment. Jessica, an entrepreneur with Down syndrome who founded Bellatucci Café, and her mother told how the coffee was born, its stories, the difficulties that they went through, the needs they had to overcome and the infinite achievements.

Jessica also talked about how she hired PwD to work with her and how she performed the training.

Day 2

The second day consisted of three visits to different social institutions that work with intellectual PwD.

In the first, the participants were able to learn a little more about the training workshops promoted by ADERE and learned, with the great expertise of this institution, how the creation and development of social products work.

Subsequently, Caminhando (Walking) was visited and the reality of inclusion and monitoring of PwD in the labor market became closer. Caminhando explained about its autonomy generation workshops and its teaching methodology.

Finally, ADID [Associação para o Desenvolvimento Integral do Down (Association for the Integral Development of Down)],an institution specializing in Down syndrome, presented its good practices, history and why they became so well known in São Paulo.

Day 3

The program that made up the third day was focused on the practice of including PwD in the labor market, monitoring projects already implemented and consulting with people experienced in social business.

The first moment was a conversation wheel with the participation of Consolidar Diversidade (Consolidating Diversity) and APABEX [Associação de Pais Banespianos de Excepcionais (Association of Banespian Parents of Exceptional People)] about methodology Emprego Apoiado (Supported job)and its day-to-day application. Next, Instituto Sorrir para a vida (Smile for life Institute) was visited, where everyone was inspired by stories of overcoming and persistence to make a project happen through fundraising through different means. After that, a meeting was held with the project Beleza em Todas as suas Formas (Beauty in all its forms). Certainly, the peak of the trip, the charm with the success of intellectual PwDs as hairdressers was unanimous. cabeleireiras foi unânime.

The day ended with a dinner with Eduardo Pedotte, founder of Bem-Te-VI (BTV) and specialist in Business Model and social investments.

Day 4

The participants got together, organized a presentation and made a dynamic of planning the next steps. This moment was important due to the great load of information they received in the previous days, in this way they were able to assimilate the lived experiences and design the actions thinking about what was applicable in their projects and would make it happen.

At the end, both institutions came out with a plan of goals to be accomplished in 45 days and which will be monitored by ASID.

APAE Curitiba

Meta para 45 dias: Criação da metodologia própria de inclusão de PcD intelectual no mercado de trabalho, APAExonados por Você.

A APAE Curitiba, que já possui um primeiro projeto de inclusão das PcD intelectuais no mercado de trabalho, a necessidade vista após a imersão foi a de criar uma metodologia própria para qualquer projeto de inclusão independente do processo operacional utilizado.

In other words, today APAE has the APAExonados por café (In love with coffee) project, which aims to include intellectual PwD through the production of corporate coffee breaks. The idea is to create a method that can be implemented in coffee and other projects, because it has the desire to expand the forms of inclusion, for example, through carpentry, hairdressers, etc.

Escola Especializada Primavera

Target for 45 days: Internal awareness raising for the implementation of the Beauty in All its Forms Methodology and Workshop.

The representatives of Escola Especializada Primavera were surprised by the methodology of the Beauty in All Its Forms project from Alfaparf and decided that they want to bring it to their school. In 45 days, the participants’ goal was to instill curiosity and create internal alliances in the institution so that they can start the financial planning of implementation.

They reported that this was one of the biggest internal difficulties when bringing new projects to the institution: the lack of partnerships. Therefore, in 45 days, they will organize themselves in a sequence of internal meetings with the board, maintainers and the operational team so that they can get everyone’s approval to continue the fundraising process.

Results

ASID held two more meetings with each institution to support and accompany them in achieving these goals.

The goals outlined by APAE Curitiba have been achieved. As a continuation, there is the intention to design the methodology in a way illustrated by a specialized professional to become able and to be used in the teaching of PwD.

At Escola Primavera everyone really liked the idea and have already selected a beauty salon to partner with. They also started to raise funds to have their own space inside the school, started working with students on the topic and the next step will be to start training with the salon staff.

• 100% of the participants stated that the project was totally relevant for the institution and for its projects registered in the notice;
• 4 days of immersion
• 9 initiatives and organizations visited
• 9.3 was the satisfaction score of the participants
• 2 inspired designs

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